Entry Category: Business and Economics - Starting with V

Vaden Records

Vaden Records, based in Trumann (Poinsett County), started as a mail-order company featuring gospel music. It soon grew into a regional studio that released music by such blues and early rock and roll artists as Bobby Brown, Teddy Riedel, Larry Donn, and many others who went on to regional and national fame. In the early 1950s, husband and wife Arlen and Jackie Vaden of Trumann were singing gospel music all over northeastern Arkansas in a group called the Southern Gospel Singers. They also started singing on local radio stations in Osceola (Mississippi County) and Blytheville (Mississippi County) and soon branched out to stations in other states, such as XREF in Del Rio, Texas, and XEG Radio in Fort Worth, Texas; XREF …

Van Winkle, Aaron “Rock”

African American frontiersman Aaron Anderson “Rock” Van Winkle was recognized throughout northwestern Arkansas as a skilled lumberman, builder, farmer, businessman, and principal agent of Peter Van Winkle, owner of the preeminent sawmill business of the region that supplied lumber throughout the Ozarks for over forty years in the latter half of the nineteenth century. His life spanned seventy-five years during times of turbulence and change in the nation and in Arkansas—from slavery, the Civil War, Reconstruction, and the unprecedented industrial and technological development that was the Gilded Age. Aaron Anderson was born enslaved in Alabama in 1829 and brought as a child to Arkansas by slave-holding farmer Hugh Anderson, on whose Benton County farm he came of age. After Hugh …

Van Winkle, Peter

Peter Van Winkle was a prominent lumberman and sawmill owner in northwestern Arkansas who came back from losing most of his property in the Civil War to establish a timber empire that helped rebuild much of the region after the war. Peter Marselis Van Winkle was born in New York State on February 25, 1814. (His middle name is sometimes rendered Manelis, likely an error.) His family moved to Illinois when he was young, and he grew up there before moving to northwestern Arkansas around 1837 and establishing a business breaking prairie land in the region. He married Frances Wilcox, who apparently died, and he then married Temperance Miller on May 3, 1840; they would have twelve children. The Van …

Van Winkle’s Mill

Van Winkle’s Mill was a series of gristmills and sawmills operated by Peter Van Winkle near Rogers (Benton County) before and after the Civil War. The Van Winkle Mill Site, which became part of Hobbs State Park-Conservation Area, was listed on the National Register of Historic Places on November 15, 2007. Peter Van Winkle was born on February 25, 1814, in New York City. He purchased land in Washington County in 1835 and, by 1850, was in business as a farmer, blacksmith, and wagon maker. Within a year, he had established a mill in Benton County. His first mill was powered by oxen and then by horses, and in 1856 he moved his operation to Van Hollow and used a …

Vanadium Mining

Major deposits of vanadium were discovered in central Arkansas by Union Carbide’s Western Exploration Group in the 1960s. Vanadium orebodies are found in two isolated igneous intrusive complexes in the Ouachita Mountains of Arkansas: the Potash Sulphur Springs (now Wilson Springs) complex located in Garland County and the Magnet Cove complex in Hot Spring County. The Wilson Springs vanadium deposits were the first to be mined solely for vanadium in the United States. The major use of vanadium is as an alloying metal in iron and steel (ferroalloy). Small amounts of vanadium added to iron and steel significantly increase its strength, improve toughness and ductility, and reduce weight, making it suitable for structural and pipeline steel. Vanadium also increases high-temperature …

Velvatex College of Beauty Culture

In 1926, M. E. Patterson of Little Rock (Pulaski County) incorporated Velvatex College of Beauty Culture, then known as Velvatex Beauty College, which was the state’s only approved beauty school for people of color. (A history produced by the school, however, lists its beginning operation year as 1929.) The school was founded after Patterson, who had often done hairdressing in her home kitchen, chose to teach others the skills of the trade in a more formal educational setting—and to help men and women become entrepreneurs. Patterson dubbed the school “Velvatex” because she believed African-American hair emulated the feel of velvet. By the height of the Great Depression, many black-owned industries had taken a hit, but beauty salons were plentiful throughout …

Vera Lloyd Presbyterian Family Services

Vera Lloyd Presbyterian Family Services was founded in Monticello (Drew County) in 1923. A century later, the mission of the therapeutic residential treatment nonprofit is: “To heal, prepare and empower children, youth and families in need.”   In 1910, Lulu Williamson, the founder of Vera Lloyd, worked with other local women in Monticello to open a day nursery to provide childcare for local mill workers. In response to abandoned children being left at the nursery, she expanded her work, leading to the creation of a children’s home in 1923; it was named the Presbyterian Home for Children in 1924. “Mother Williamson,” as she was called, was a woman of strong faith and convictions, as her grandson, J. Gaston Williamson, remarked at the …

Vertac

The Vertac site in Jacksonville (Pulaski County) is one of the nation’s worst hazardous waste sites and Arkansas’s most publicized Superfund site. Cleanup of the area after its abandonment by its corporate owner took more than a decade, and the name “Vertac” soon became synonymous in Arkansas with the fear of industrial pollution, similar to how New Yorkers view Love Canal. The Vertac site was originally part of the Arkansas Ordnance Plant (AOP), a World War II–era facility that manufactured various components of explosive devices, such as primers and detonators. In 1946, the federal government offered the AOP facilities for sale to private companies. The future Vertac site was purchased in 1948 by Reasor-Hill Company, which produced pesticides, as did …

Vestal Nursery

aka: J. W. Vestal & Son
The Vestal Nursery, based in the Baring Cross neighborhood of North Little Rock (Pulaski County), operated for more than 100 years, cultivating and shipping flowers across the United States. By the mid-twentieth century, it had one of the largest greenhouse spaces in the United States. Joseph Wysong Vestal, a Quaker horticulturist in Cambridge City, Indiana, grew and sold plants as early as 1855, following prior Vestal family advancements in horticultural technology. By 1860, J. W. Vestal was cultivating greenhouse flowers. As the Arkansas Democrat Magazine wrote, “From 300 square feet of glass, he made additions annually, thus being able to accumulate an astonishingly large variety of plants.” In 1861, Vestal began publishing an annual floral and vegetable catalogue first titled …

Vino’s

Vino’s, a pizza restaurant and music venue located at 921–923 West Seventh Street in Little Rock (Pulaski County), opened in 1990. It is Arkansas’s oldest brewpub. Investment bankers Henry Lee, Alan Vennes, and Bill Parodi purchased the 1909 Muswick Building at 923 West Seventh Street for $56,500 in 1990, intent on opening a business offering New York–style pizza and a variety of beers not commonly available in Little Rock. The building had previously housed the Urbi Et Orbi art gallery and later the DMZ punk rock club that catered to all-ages crowds. The new owners were schooled in pizza-making by the owners of Fellini’s in Atlanta, Georgia, and maintained the venue’s reputation as a location for fans of all ages …